Technorati Tags: Barcamp, BBC, BloggerCon, mashpit, meme, microformats, Robogames, social, Supernova, where
Mark Pilgrim has a thorough post explaining his move to open formats. If you care about preserving your data, you should go and read it. On one small point I may be able to give some advice. Mark said:
[I spent] Years of creating content, most recently video content in iMovie. Home movies of my children being born and growing up, heavily edited and burned to DVD and distributed to friends and family. Plus a few screencasts and some other odd video projects I’ve never released. Years of tagging and organizing an ever-growing collection of music, photos, and multimedia. I’ve now exported all my home movies as .DV files — one for the final product, one for all the unused clips. All other edits are lost. All editability is lost.
Mark, have a look at the QuickTime format. It is published and open, has been substantially the same for 15 years, and iMovie (finally) stores it's edit lists in it.
When I dropped by Vloggercon on Sunday, I ran into Scoble and Furrier in the lobby, and said hello. They mentioned that they now realised they didn't need a press release. This matches what we do at Technorati - we just blog things ourselves. The press can find them.
Scoble puts it this way:I talked with the grassroots FIRST. Against the advice, by the way, of a lot of PR people (they wanted me to break the news to Walt Mossberg or someone "important" first — they thought that's how I was going to get the biggest story going).
They all are wrong. I almost bought into it too. In fact, I did. On Saturday I talked with maybe 20 people and said "can you wait until Tuesday to talk about it?" I wanted to give the story to the Wall Street Journal too. Not to mention I wanted to tell my coworkers before the story hit. I didn't get that chance and I'm lucky, in hindsight, that I didn't. Because the story started on the grassroots first it got far far bigger than if I broke it on a big newspaper.
Of course, the Cluetrain chaps were ahead of us all:
- In just a few more years, the current homogenized "voice" of business—the sound of mission statements and brochures—will seem as contrived and artificial as the language of the 18th century French court.
- Already, companies that speak in the language of the pitch, the dog-and-pony show, are no longer speaking to anyone.
Technorati Tags: meme, press, rhetoric, technorati, writing
I had an odd moment of cultural misunderstanding yesterday - I was speaking to an Open Media developers group and I said "Technorati is catholic in what formats it accepts" - and no-one knew what I meant. "You're the pope?" was the reaction.
I quickly restated: "Would you prefer it if I said we were format agnostic?"
Technorati Tags: meme, microformats, rhetoric
Technorati Tags: Barcamp, BloggerCon, microformat, microformats, Supernova, where
