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I linked to my boys' old blog today when Christopher asked for an April Fools prank idea, and noticed that the images were missing. This is due to the demise of iDisk, Apple's handy built-in version of DropBox that I paid them about $100/year for until they shut it down and broke all my links to it.

To fix this, I copied the old iDisk Sites folder to Google Drive, and manually changed the links in the blog posts. Then I had a thought - could I host my twitter archive this way? As you can see it works.

Here's how to do it:

1. Download your Twitter Archive by clicking Request your archive on the Account Settings page.
2. Install Google Drive
3. Expand the archive and copy it into the local Google Drive folder
4. Go to Google Drive in the browser, and set the folder to public using the Share button.
5. Copy the URL which will be something like: https://drive.google.com/#folders/0B7cAS_dEul22V3d5c0d5WkpEOFE
6. Edit the first part to be 'googledrive.com/host' so you get https://googledrive.com/host/0B7cAS_dEul22V3d5c0d5WkpEOFE
7. (Optional) Go over to a URL shortener and make a short link for it like I did http://j.mp/kmtweets

Now you have your old tweets hosted on Google. Tweet a link to them.

Aha, I can just drag my Twitter archive onto Google Drive and publish it j.mp/kmtweets

— Kevin Marks (@kevinmarks) April 2, 2013

After This American Life's disturbing episode on Apple's Chinese factories, the NYT wrote a defence of Apple, which said it was just too expensive to build their products in the USA:

Not long ago, Apple boasted that its products were made in America. Today, few are. Almost all of the 70 million iPhones, 30 million iPads and 59 million other products Apple sold last year were manufactured overseas.

Why can’t that work come home? Mr. Obama asked.

Mr. Jobs’s reply was unambiguous. “Those jobs aren’t coming back,” he said.

For computers, phones and tablets, it's hard to make a real premium product, as the economies of scale work so well - Tim Cook's Apple has closed in on PC prices by a focus on costs and suppliers, and by building fewer models and relying on Chinese flexibility to ramp them up.

The Gold iPad 2 had a huge premium price, but also weighed more the 3 times as much as a normal iPad.

Instead, what if Apple made premium USA iPads, MacBooks and iPhones? They could have a distinctive look, so people knew they were US made, focus on the higher-end models, and charge a premium markup for the warm glow of supporting US jobs.

How much more would it cost? Hard to say, according to the NYT:

It is hard to estimate how much more it would cost to build iPhones in the United States. However, various academics and manufacturing analysts estimate that because labor is such a small part of technology manufacturing, paying American wages would add up to $65 to each iPhone’s expense. Since Apple’s profits are often hundreds of dollars per phone, building domestically, in theory, would still give the company a healthy reward.
[...]
Another critical advantage for Apple was that China provided engineers at a scale the United States could not match. Apple’s executives had estimated that about 8,700 industrial engineers were needed to oversee and guide the 200,000 assembly-line workers eventually involved in manufacturing iPhones. The company’s analysts had forecast it would take as long as nine months to find that many qualified engineers in the United States.

In China, it took 15 days.
[...]
A few years after Mr. Saragoza started his job, his bosses explained how the California plant stacked up against overseas factories: the cost, excluding the materials, of building a $1,500 computer in Elk Grove was $22 a machine. In Singapore, it was $6. In Taiwan, $4.85. Wages weren’t the major reason for the disparities. Rather it was costs like inventory and how long it took workers to finish a task.

Compared the the huge price disparities for other goods, these seem modest; for example, Timoni found a nice carry-on bag recently:

Couldn't find carryon I wanted. Then found a nice one: "This is good, I could get this." Price? $8,000. *doh*

— timoni west (@timoni) January 9, 2012

So here's my proposition for Tim Cook:
Reopen the Elk Grove Apple factory to sell top-line Apple products, designed for those who want 'designer' luxury goods, and are willing to pay more for exclusivity. Make the 'made in USA' a key argument for a premium price. that way you need fewer staff than in China, and paying them well just adds to the cachet of the devices. You could cover them in Jasper Johns Flag, visibly number them as a limited edition, or come up with something more creative. As a way of extending the product line to a new, higher price point, while quieting those who wish Apple did more in the US, it seems an a obvious move.

Amazon is set to launch an Android Tablet on Wednesday. What if they license their code too? Android as experienced on phones is actually two separate software bundles - the Open Source core of Android, and the proprietary 'with Google' applications, including the App Market, Maps, Gmail, Talk, Contacts, Listen and other apps bound to Google services, and requiring a business development deal to ship with a device. Eric Schmidt explicitly discussed this strategy at Dreamforce.

Now there are already more Android devices than I can count that don't follow the 'with Google' playbook, including the Barnes & Noble Nook that probably inspired this response from Amazon, but there are hints of a broader strategy here. What if Amazon offered an alternative to Google's top half of Android? I think Amazon does not really want to be in the hardware design business, but wants to be sure that they can't be locked out of it or forced to pay extra by Apple, Google or any other potential competitor. As well as releasing their own 7" tablet, they could offer an Open Source or lightly licensed version of their stack to other hardware developers.

Why would Amazon do this? Because they are primarily in the shopping and media business. Apple has stopped them selling eBooks and media inside their apps on iPad/iPhone; Google has banned their App Store from the Google Android Market. Amazon could even offer a referral fee for anything bought via their store as an incentive for device manufacturers to ship it.

An even bolder step wold be to actually fork Android. Google has a delayed-open model for Android source, where a new version is released in public after a closed development process, without a clear way to send in patches to Google. Amazon could put their current version up on Github, accept patches, and treat Google's new drops as another source of possible patches.

Understanding each company's core business is what makes this likely. Apple is in the devices business, with the media business as a small side earner designed to make their devices more attractive. Google is in the Advertising business, with their Android business designed to make searching everywhere, continuously more likely. Amazon is in the shopping business, migrating from physical goods to media, with Kindle a way to drive this. A tablet that they can sell audio and video to as well as eBooks makes more sense to them if it as widely distributed as Kindle playback apps are now.

The word 'curation' has become popular recently in the tech world to describe what I call mutual media - the way, by reading many things and passing on a few of them, that we mediate the world of information for each other. As m'colleague JP Rangaswami says, "Curators add to relevance by stripping away the irrelevant and the unneeded and the shoddy."

However, there is a move to co-opt this useful term into a new form of centralised control. Sarah Rotman of Forrester defines 'curated computing' as:

A mode of computing where choice is constrained to deliver less complex, more relevant experiences.

At the D Conference last week, Steve Jobs embraced this term, referring to a 'curated app store'.

This definition moves the idea of curation from democratic to hierarchical - our choice becomes take it or leave it. As Jobs said

Things are packages, of emphasis. Some things are emphasised in a product, some things are not done as well in a product, some things are chosen not to be done at all in a product.

When choosing what features go into Apple Products, of course Jobs gets to decide this; it is indeed a great skill. However, when offering technology platforms for others to build businesses on, this is more problematic.

While talking about Flash on the iPad, Jobs said:

A more popular developer environment was HyperCard, we were OK to axe that[...] Hypercard was huge in it's day because it was accessible to anybody

Indeed it was - many people miss it; Dale Dougherty says he wants a HyperCard for the iPad. I don't think he does.

When Steve Jobs's Apple cancelled the HyperCard in QuickTime project, all the people who had built businesses on it could do was plead with Apple, to no avail.

As Jobs himself says, we have a platform to build on for the future - it is HTML5. It's an emerging standard that is not under the control of any one company, but is built on the Web as agreement. And even Steve Jobs can't stop it.

In 1996, in Bob Cringely's documentary Triumph of the Nerds, Steve Jobs said:

Picasso had a saying, he said "good artists copy, great artists steal". We have, you know, always been shameless about stealing great ideas.

Here's the video:

Today, Apple's press release says:

“We can sit by and watch competitors steal our patented inventions, or we can do something about it. We’ve decided to do something about it,” said Steve Jobs, Apple’s CEO. “We think competition is healthy, but competitors should create their own original technology, not steal ours.”

Apple has suffered through many patent trolls over the years, and should understand how software patents limit innovation, indeed their consistent position on supporting Open Source Codecs in HTML5 has been that they are afraid of patent lawsuits. So this action can only be seen as an attack on innovation.

Recently, there have been public tussles between companies I used to work for. Apple has blocked Google's Latitude and Voice products from being in the iPhone App Store, for reasons they haven't disclosed, though it is speculated because they compete with built-in applications or carrier plans.

The iPhone App Store has gathered so much buzz recently, that it has obscured the underlying effect of the change that is happening due to the iPhone and its imitators. An iPhone is not so much a phone, as a good Web browser in your pocket that works everywhere. By incorporating the excellent Webkit browser, iPhone tipped the pocket net experience from email-like to fully web-like. As I said at its launch, even Steve Jobs can't ignore the Web.

As iPhones, iPods, Androids, Palm Pre Chrome, Safari and some Nokia phones now run Webkit browsers, the growing part of the Web browser usage is in a browser that supports HTML5 and the geolocation, video, vector graphics and local storage APIs that that implies. So Google Voice's website UI can work on iPhone, Android et al and make calls, as can other web applications that make calls.

The real platform that everyone can build on is still the web, and attempts to enclose or limit it will continue to fail. The Open Web Foundation, which I'm proud to be a member of, is working to keep this true and make it easier to grow new web standards and agreements.

What I have is not so much predictions as an "I hope they've been thinking along the same lines I have" wishlist.

• An HD or better laptop. 17" if you must, but I'd like a 15" or smaller. The iPod Nano has 204 pixels per inch and a beautiful display. A 1920x1200 screen at that density would be 7" diagonal, or at iPhone's 163 ppi it would be 8.8" - there's plenty of room. You could get the 30" display's 2560x1600 into a 13" screen at iPhone ppi.
• Come to that, a 7" diagonal HD iPhone/ iPod Touch would be lovely too. Not just for video, but for reading the web and facing-page PDF's on. Give it Bluetooth keyboard support.
• Obviously, a new Mac Mini. I have a big shiny Sony HD TV and I want a little Mac to drive it (are you getting the HD theme here yet?)
• Separate out the phone crap. I don't like phones, and holding screens to my ear is daft anyway. Make the earpiece separate naturally. Come to that, negotiate me a data plan without a calling plan with your carrier buddies. Amazon did it for Kindle. And for goodness sake ship iChat for the handhelds. Put a camera on the top of the screen like the Macs all have.
• Drop DRM already. For videos too. And HDCP. 
• Extend your lovely bluetooth keyboard to have a trackpad too. Make it work with iPhones and the new 7" HD iPod too.
• one more thing -  Phil Schiller, stop charging for QuickTime Pro. Admit the mistake you made ten years ago and make video editing natural again.

My overall reaction similar to what I said based on textual reports. Jobs saying that web-based applications are as good as native ones on the iPhone is a big change for him, and a sign that development really has changed. What was clearly flawed in the iPhone directory app demo was the need to write all the integration links into the site - how about Safari/iPhone natively understanding hCard and integrating it with apps, like Operator does in Firefox?

Stacks seems not to really solve the too many documents problem well - see Tim Oren's discussion of literalism and magic (Tim worked on 'Piles', the less euphoniously named version of this idea at Apple, long ago).

The dynamic DNS support integrated in 'Back to my Mac' is great idea for those not yet committed to keeping their documents in the cloud. The tension between Jobs advocating a new OS with 300 features, versus a thin client on the iPhone to the same developers was pretty clear.

Jobs saying that Safari for Windows has built-in support for both Google and Yahoo Search was not something I saw anyone pick up on.

Oh, and one more thing... the new iChat features look great, but why is there still no demo or even mention of iChat on iPhone? The main thing I use my sidekick for is AIM chatting, and if iPhone can't do that and forces chat through the procrustean constraints of SMS it's a huge missed opportunity.

I broadly agree with Paul Graham's essay on Software Patents, but I do think he underestimates the damage from patent trolls, and from what he calls the mafia-like behaviour of some patent holders.

Paul has been lucky in the field he has worked in, but in the Audio and Video area there are many patent thickets. Perhaps it is the history of Farnsworth's victory over RCA that makes video engineers patent hungry.

My first startup, The MultiMedia Corporation, was a spin-out from the BBC in 1990. One of our products was a program called MediaMaker that combined video from tape or videodisc, CD Audio, Pictures, digitised audio and Director animations into picture icons on a timeline for making presentations. It was demoed on stage at Macworld by the CEO of Apple, and we got Macromind to publish it.

Then the patent troll showed up. A company called Montage had made a video editing system that included several video monitors showing edit points from tape. The company had gone out of business but a lawyer had bought up the patents, including one on using a still image to represent a video sequence. The troll was working his way round the video companies, and he caused enough trouble to stop work on the product while we worked on a legal defence instead.

Later, while I was at Apple on QuickTime, there was a steady stream of patent trolls claiming that Apple should pay them royalties; enough to keep several lawyers busy, and a lot of engineers spending time working on prior art evidence demonstrations.

Several potential features were excluded from QuickTime due to patent thickets. The obvious one was the Unisys LZW patent that encumbered GIF, but there were other more subtle pressures that meant adopting open source codecs was discouraged. Working on the patent license agreements for MPEG meant that technology ready to ship was deferred pending legal agreement on more than one occasion.

So I'm much lass sanguine than Paul about this. I think software patents should not be granted, and the European Union's banning of them is the right decision. I hope the Gowers Review in the UK makes this UK law as well.